We release new or updated products on a regular basis. Typically we'll have one new product launch sale per month. We try to either improve on current products, such as the reformulation of Ceramic Boost and H2O Guard a few months back, or release new products like Tire Armor, Spray Wax, and our new Ceramic Spray Coating.
Technology and trends in the detailing world are always improving, so when we can make a product better or easier to use, we'll do our best to make that happen. Some of our products like Detail Spray and Car Shampoo are tried and tested for several years without warranting any updates, but for some chemicals we will usually go through about a 2 or 3 year life cycle before it's time for an improved formula, updated formula to meet new regulations, and so on.
We usually launch a few new things for Valentine's Day and St. Patrick's Day each year, but that's all I can say for now
