Hi Kyle, from a woman's perspective, would love to have seen a t-shirt with the detail girl image, as well think there were not enough of the detail girl stickers made, as was not even able to get one, as they sold out that quickly. As you can tell by the forum chats, a lot of those pink Adams Polishes hats were snagged up by the wives/girlfriends of members soon as picked up. While I like the T-shirts, they are all in Men's cut and they just do not flatter nor fit right on a woman (even the fuller sized group). Know ordering in advance the different sizes and guessing what every woman would want is difficult, yet what we do a version of JIT ordering for one of our car groups. We get our design set up with the printer, find out what our minimum order will be, then we go out to the members with a time frame to respond by (say a week), we take the orders and payments, then we place the order. We get the sizes each person wants and we do not have waste/inventory sitting around. Logistically only issue then is delivery...however with Adam's polishes you could make it part of a special mystery trunk organizer purchase that will ship only when the shirts are in, so that you only have that one time shipping of all items. You might just be surprised by the response....
On the video note, I would like to see some videos that are geared directly toward teaching women detailing. I don't mean that we do not understand the videos, what I mean is that women actually do see things differently and need a different way of explaining. For instance, have seen many women who prefer a revolver over a slide action pistol, as they cannot "pull" the slide. When I have met them, have showed them differently than what they were told or shown....which is that you do not actually "pull" the slide. You hold the slide and push the pistol forward, they are always amazed at the difference that it makes. I then tell them to watch now how a guy does it, and now they can see that the guy is not pulling the slide (I have seen guys who do just pull the slide, but really they all push the pistol forward at the same time).
Anywho, you may have a bigger following than you may realize with a female customer base....so marketing a little more to them would not be a bad idea. Including videos that are of women detailers showing how women detail cars (yes we detail the same as guys in the long run, but we may be shorter, have less arm reach, our grip may not be as tight, we may not put as much pressure down, etc)….so videos showing a women overcoming those things will show them that they can as well & can make their car just as shiny or even better than other "guys" at car shows. I for one know that even to get to the top of the roof on some cars or to the center of the windshield will need a step platform....heck I have even been known to go through a sunroof to get to the roof of pickup trucks & make sure done correctly...
Picture is of my grandmother (and who I was named after) holding a beam during assembly of a Boeing B29 Superfortress while another women secures it. She is the one who always told me that I can do anything in the world, so long as I want to do it (and of course not doing harm to others). That is why I like to say, WE CAN DETAIL CARS TOO!
The one enhancement that I would like for the shopping experience is to be able to put Out of Stock items on the Wish List and get alerted when it is back in stock. Not only would this help the member in knowing they can order it, but it would also let Adam's know how many need to be produced or procured, especially for the specialty items. The two examples that I'll reference are the Small Detail Cart and MicroFiber Blanket.
