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Americana Wax


floraneg

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To answer... or not answer your questions about the content of Americana....

 

Hey Gang, the original formula had only Brazilian Carnauba. However, after testing the second, third, . . . . . . . versions, we used additional waxes to create a deeper, more durable shine.

 

Now, we have resolved the following: Our paste will out-shine any of the $1,000+ products, and be reasonably priced. ($69.95)

 

The ingredients include polymers and carnauba, but the mixture of each will be maintained as an, "Adam's Family Secret Recipe!"

 

Thanks for your incredible patience, and I hope you understand: We are a small company, with an anal-retentive perfectionist freak of a Founder. Before we release a new product, especially one that we spent so much time developing, in a highly competitive category, it has to be as perfect as we can possibly make it!

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Question......is that wax really 100% carnauba? Or does it contain a certain percentage of carnauba? I asked this question in another topic but no one really answered me, perhaps because they don't know. But I'd really like to know how much carnauba is in this wax, specifically. :confused: The more the better, I've heard.

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It cannot be 100% caranuba. If it was it would be a solid brick not suitable for protecting cars. I believe what it means is the wax that is in Americana is 100% caranuba. there are probably a few other thinks in it to make it suitable to apply to cars. This is my understanding. I could be wrong though.

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It cannot be 100% caranuba. If it was it would be a solid brick not suitable for protecting cars. I believe what it means is the wax that is in Americana is 100% caranuba. there are probably a few other thinks in it to make it suitable to apply to cars. This is my understanding. I could be wrong though.

 

 

This correct 100% Caranuba would be a rock. The % is talking about the grade of Caranuba.:2thumbs: Correct me if I am wrong.:D

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Ray and Chris have it correct. When a wax is advertised as 100% carnauba, it means the wax in the product is 100% carnauba. For example, a product that has 100% carnauba could only be 5% of wax and 95% of other ingredients. That's just a made up example for illustration purposes as I have no idea what the content of wax is in Americana or any other wax.

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Chris,

 

You are correct on the % talking about the grade of carnuba. It has to be mixed with oils and other things to get it to the state where it is workable. If not, you might as well wax your car with a brick. I'd also be interested to know the amount of Carnuba in the Americana. High end Swissvax waxes that go for over $1,000 a jar have I believe 60% and some up to 75% but now you are around $2,500. I've used their Crystal Rock ($1,100) and was NOT impressed with the result vs cost. Many have said that 4 to 5 coats are needed, where I only applied 2. Maybe that was the problem, but if you put identical cars treated with Crystal rock and Americana, I doubt you could tell the difference.

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I don't have anything technical to add to the chemistry of this conversation, but Chris's pic shows a very early pre-release jar of Americana. The real label used on the sold containers is different and DOES NOT make any mentions or claims of having any carnauba content. :patriot:

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I don't have anything technical to add to the chemistry of this conversation, but Chris's pic shows a very early pre-release jar of Americana. The real label used on the sold containers is different and DOES NOT make any mentions or claims of having any carnauba content. :patriot:

 

I didn't realize the labels were different! Yes Rich that was one of the very first jar of Americana!:rockon:

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I didn't realize the labels were different! Yes Rich that was one of the very first jar of Americana!:rockon:

 

Correction Chris, your jar was the the first of the first, remember that day in PA??

 

Coming back for more this year Chris?:2thumbs:

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Well said Dylan :lol: Well, there is no reason to even discuss the % of or types of wax in our Americana. In fact, we tested it against the $1,000+ waxes and feel that we are at least on par with them in both shine, and ease of use.

 

Here's the beautiful part: Try ours, and if you don't feel it outshines the competition, with equal or less effort, we'll refund 110% of your purchase, shipping included! A 10% return is outstanding these days!

 

I'm confident we are the only wax on the market that the end user can profit on if not satisfied 110%.

 

We have had zero refunds on Americana, and have sold tubs to the cool but self-admittedly snobby Concours d'Elegance crew, who replaced their high dollar waxes with our Americana.

 

If I told you a hamburger came from a cow that was organically corn-fed, on 854 acres of farmland surrounded with 339 trees, and 39 acres of shade, massaged and meditated daily with a therapist who was trained in the mountains of Tibet, by the Dalai Lama, do you think the burger would taste better?

 

Maybe, however, would you pay double for it? Absolutely! Would you pay 10X for it? Maybe. Would you pay 20X for it? Well, if money was truly no object, and you really liked the marketing, maybe.

 

The car care product industry is so filled with shady marketing, it absolutely blows my mind. Putting paste wax onto your hands, and applying it so that the warmth of your fingers slowly activates special polymers, waxes, etc, and creates a special, warm glow on your finish. . . . . :lol:

 

We focus on two basic fundamentals when it comes to our polish and wax line:

 

  1. Depth of Shine
  2. Ease of Use

Notice we don't try to baffle our customers with terminology that doesn't actually exist? Notice there is not a system of applying a zillion layers of polish, polymer, etc., to our line? Notice, if you need help, we give you our cell phone numbers and say, "Call me!"

 

That's because I'm a small business owner, and really just a car detailer. I like products to provide excellent results, and with minimal effort.

 

Maybe we would grow Adam's Polishes much faster, and I'd be driving a new ZR-1 if I sold out, and started marketing with such shady tactics. I wouldn't sleep well, would have difficulty looking our customers in the eyes, and would probably break out in hives or something!

 

Instead, we choose to maintain integrity in marketing, providing an American Made product line, offer zero lies to get people to buy our goods, and just put out the highest quality, easiest to use car care products available at a reasonable price.

 

We were the first, and are still the ONLY company in this industry to offer a 110% Unconditional Lifetime Satisfaction Guarantee. We have paid out on that guarantee about a dozen times in the past 10 years.

 

-Adam:patriot:

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Well said Dylan :lol: Well, there is no reason to even discuss the % of or types of wax in our Americana. In fact, we tested it against the $1,000+ waxes and feel that we are at least on par with them in both shine, and ease of use.

 

Here's the beautiful part: Try ours, and if you don't feel it outshines the competition, with equal or less effort, we'll refund 110% of your purchase, shipping included! A 10% return is outstanding these days!

 

I'm confident we are the only wax on the market that the end user can profit on if not satisfied 110%.

 

We have had zero refunds on Americana, and have sold tubs to the cool but self-admittedly snobby Concours d'Elegance crew, who replaced their high dollar waxes with our Americana.

 

If I told you a hamburger came from a cow that was organically corn-fed, on 854 acres of farmland surrounded with 339 trees, and 39 acres of shade, massaged and meditated daily with a therapist who was trained in the mountains of Tibet, by the Dalai Lama, do you think the burger would taste better?

 

Maybe, however, would you pay double for it? Absolutely! Would you pay 10X for it? Maybe. Would you pay 20X for it? Well, if money was truly no object, and you really liked the marketing, maybe.

 

The car care product industry is so filled with shady marketing, it absolutely blows my mind. Putting paste wax onto your hands, and applying it so that the warmth of your fingers slowly activates special polymers, waxes, etc, and creates a special, warm glow on your finish. . . . . :lol:

 

We focus on two basic fundamentals when it comes to our polish and wax line:

 

  1. Depth of Shine
  2. Ease of Use

Notice we don't try to baffle our customers with terminology that doesn't actually exist? Notice there is not a system of applying a zillion layers of polish, polymer, etc., to our line? Notice, if you need help, we give you our cell phone numbers and say, "Call me!"

 

That's because I'm a small business owner, and really just a car detailer. I like products to provide excellent results, and with minimal effort.

 

Maybe we would grow Adam's Polishes much faster, and I'd be driving a new ZR-1 if I sold out, and started marketing with such shady tactics. I wouldn't sleep well, would have difficulty looking our customers in the eyes, and would probably break out in hives or something!

 

Instead, we choose to maintain integrity in marketing, providing an American Made product line, offer zero lies to get people to buy our goods, and just put out the highest quality, easiest to use car care products available at a reasonable price.

 

We were the first, and are still the ONLY company in this industry to offer a 110% Unconditional Lifetime Satisfaction Guarantee. We have paid out on that guarantee about a dozen times in the past 10 years.

 

-Adam:patriot:

very well said!! this is why ill always continue to buy adams . keep upt he great job in making fantastic products!!
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